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My
education is in the Arts and Sciences, with degrees
in Electronics and a Bachelor of Fine Arts, with a
major in sculpture. My interests turned to developing
products that relate to people, how they interact,
and how they learn. I started Maecker and Company
in 1984 to design, manufacture and market toys. I
developed educational materials and supplied them
with my toys, and became accepted in the Science /
Education industry for my high quality toys and fun,
informative materials. After leaving the industry
for several years to restore two homes in western
New York, I am now restarting the business, and have
rekindled past relationships as well as formed new
ones. I'm proud to say that my company is now 'Partnering
with NASA' to develop interactive educational CDs!
NASA and I both have high expectations for the great
potentials in store!
Coming
to Villa Maria was the stepping stone to a way of
life I would not trade for anything- making new things-
and looking at the world in a fresh, new way. My eyes
opened to the possibilities of studying Art History
and Architecture in London, England. Then I returned
to UB and worked for Duayne Hatchett, making his sculptures.
I finished my Bachelor of Fine Arts degree with the
SUNY Empire State Program as apprentice to sculptor
Joel Shapiro in New York, where I worked in galleries
in SOHO hanging shows.
It
was then I started making toy airplanes, as an unexpected
extension of my sculptures- they were my interpretations
of what William Hogarth defined as 'the Curves of
Beauty', back in 1750. He defined beauty as a line
with small arc to a large arc- and included one in
every portrait he painted. I saw the line in three
dimensions- as the edge of a piece of paper- then
folded paper in half and flexed it, making two curves
of beauty- two more creases made it into what looked
like a paper airplane- and, of course, it flew!
Seymour
Knox became my patron, who helped me start in business
making toys. I had the honor of my sculptures sitting
next to Louise Nevelson's in his office on the 37th
floor of the Marine Midland building (now HSBC). In
the next few years, I made a half million toys, sold
through Museums all over the world-
People
make Art for a lot of different reasons- some just
to be busy making something they have full control
over, without pressures of the outside world- sometimes
to describe emotions, sometimes for no reason at all
I make things for a number of reasons, for different
purposes. Somehow, I like to make my own version of
almost everything- maybe as a personal challenge to
see if I can..?
The
things I make and call art are usually based on an
appreciation of beauty- I analyzed beauty for my own
perception of it- and categorized beauty in seven
different ways. One of those ways is function. There
is beauty in something that just works well- whether
by accident , or the result of years or generations
of effort. There is honesty in function. It either
works, or it doesn't.
To
share my appreciation of function, I make toys- that
'do' something- and so, they have to do it well-
What's
given away as 'toys' today are often really not toys-
they are little sculptures that represent images and
concepts intended to make you think of a product or
service- really little advertisements, sort of prostitution
by the artists envolved- they do it in order to make
a living.
The
toys I make all work- and work well. And so, they
are inherently beautiful, even if they didn't have
any of the other forms of beauty
but, then of
course, sometimes they do.
The
sculptures I make are really variations on beauty,
function, and relevance to our lives- if they're made
from discarded window sashes, they carry a message-
even if the message is that they used to be what was
considered good and functional in an earlier age-
and have outlived their original purpose
there
is the appreciation of the effort someone put into
making them- man shaping his world- out of wood, rock,
etc..and now its usefulness has been judged to be
less significant- and replaced by new 'high tech'.
In our throw away world, we often miss what's good-
after we've replaced with something else.
The
windows I made into sculptures have transitioned into
a new purpose- they are based on cadences- visual
rhythms that we may or may not perceive at first-
but, they are there- The piece 'Cow' is a static rhythm,
perfect alignment, all in sync- with a few out of
order 'barbs' that exist, but are not significant
enough to interrupt the overall rhythm of the piece.
They remain to represent the earlier attachment to
other 'parts of the whole' in their earlier function.
I
like to make these pieces fast- putting things together
in a physical way, without second-guessing if it's
right or not. I save up a bunch of things and when
the urge comes to assemble them into a piece of art,
just do it. I enjoy that more than planning meticulously,
sanding and fitting things together in a precise way
that must be controlled- I do that with things I put
into production, and make in mass production. The
freedom of making a sculpture from material you don't
worry about the value of, and whether it's 'just right'
is a great thing! What matters is the result- and
being happy with the end result can be a reward in
itself.
The
painting of 133 Central took three days, and though
it was fun, it was nerve wracking, the longer it took-
one mistake and it'd be wrecked
I painted it
in a way that I thought they would have done it back
in 1880- partly out of reverence for the house, and
partly respect for the original artist that drew it-
I hope he'd like it
!
Art
has to be honest to be good.
Bill
Maecker
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